Ad Personam

European Campaign




Get inspired by the 7 Ad Personam pilot projects!

The Direct Marketing Programme for Public Transport is implemented in 7 different European cities: Albacete (ES), Baia Mare (RO), Besançon (FR), Funchal (PT), Heraklion (GR), Lancaster (UK) and Modena (IT).

Come and Join Us!

If you are a local authority or a public transport company, you are invited to join the Ad Personam Campaign and to use the toolkit that will be tested throughout the 2 years of the project.

The Campaign will involve at least 40 European local authorities and/or public transport companies interested in promoting its Local Public Transport system by carrying out the Ad Personam Direct Marketing Programme on a voluntary basis.

How to join?

The Ad Personam Campaign will be launched in February 2010 and will end in October 2010. If you want to join the Campaign, all you need to do will be to sign the Ad Personam Charter.

At this stage, you can already express your interest by downloading and signing the Ad Personam Charter and by sending an e-mail to Energy Cities:

Download the Ad Personam charter: EN; ES; FR; GR; IT; PT; RO;


View the Ad Personam video

Other versions: Español ; Français; ελληνικά; Italiano ; Português; Română


Jean-Pierre VALLAR




Kinga KOVACS

Ad Personam
With the support of Intelligent Energy, project co-ordinated by the City of Modena / website managed by Energie-Cités
Intelligent Energy Energie-Cités Legacy
Top news

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